Affinity Interactive has designated seasoned executive Scott Butera as its Chief Executive Officer. Butera possesses extensive experience, having dedicated over 30 years to the gaming, hospitality, and entertainment sectors. He is renowned for his capacity to foster expansion and creativity, a talent he showcased while at the helm of Affinity’s Sports Information Group (SIG). During his tenure at SIG, he spearheaded the creation of novel offerings that substantially elevated digital sales for the Daily Racing Form. Over his career, Butera has held executive positions at prominent organizations such as MGM Resorts International, the Arena Football League, Foxwoods Resort Casino, Tropicana Entertainment, and Trump Entertainment. James J. Zenni Jr., Affinity Interactive’s Chairman, conveyed confidence in Butera’s aptitude to guide the company toward even greater achievements, expanding upon its already remarkable reach of nearly one million users and patrons.
Butra also stressed Affinity’s dedication to utilizing advanced technology and exceptional client support to propel the gaming sector, emphasizing their achievements across virtual and brick-and-mortar channels.
He conveyed his eagerness to partner with Jim and leverage his sector knowledge and zeal for progress to realize Affinity Interactive’s extended strategic objectives.
This declaration comes after a sequence of tactical leadership transitions at Affinity, including the designation of Halise Ekmen Uysal as Chief Financial Officer in the preceding year.